The Big Con: Prescription Drug Advertising in the US Prescription drug advertising is big business. Really big. So much so that the pharmacy industry currently spends over $4 billion a year to push the sales directly to the consuming public. And this investment works well too. Slick marketing vignettes that accentuate the attractiveness of their…
It’s time to drop Body Mass Index (BMI) from our conversations about what makes a healthy body. If for no other reason than it is too wrong too much of the time. The problem with BMI is that it is much like using a scale to tell us if we are Healthy. Five pounds of…
Foods and eating, biologically speaking, started as a way to sustain the organism but as humans, our cultures developed particular rules governing food choices. Many of these religious observances were based in facts that helped to ensure the safety of the followers. Such an example is how several ancient Middle Eastern religions ban the consumption…
Have you ever had a gut feeling? Science is showing us that there is probably more to that thought than we ever imagined. One of the squishier things about our bodies is that while we are made up of cells, tissues, bones, organs and such, the number of bacteria in and on our bodies outnumber…
The Internet can be such a terrific source of knowledge and information. It is unfortunate though that factual information is so often twisted in ways that promote marketing efforts and used to allow the uneducated to sound authoritative. Such is the case of visceral fat. Long on hype and short on facts. It’s time to…
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